About Us

ABOUT USM EVENTS

With 30 years of experience, USM EVENTS has grown into Australia’s premier triathlon & multi-sport event management company. Born in 1982 with the legendary Noosa Triathlon, USM EVENTS today develops and manages mass participation sporting events to an international standard all around Australia and New Zealand.

With the integration of IRONMAN and IRONMAN 70.3 events into it’s portfolio, USM EVENTS now manages 15 high profile sporting events in Australia and New Zealand and attracts more than 50,000 competitors and participants each year.

Operating from offices in Melbourne, Brisbane, Noosa, and Auckland the team shares a common vision for producing successful events, enabling it to competitively and strategically align itself with the needs and expectations of participants, spectators, officials and event partners.

ABOUT IRONMAN

The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Recognized for excellence through distinguished events, world-class athletes and quality products, World Triathlon Corporation, owner and operator of the IRONMAN Series, has grown from a single race to a global sensation with nearly 190 events across five unique brands: IRONMAN, IRONMAN 70.3®, 5150™ Triathlon Series, Iron Girl® and IronKids®. For more information, visit www.ironman.com.  

Full Distance IRONMAN: 30 events in 15 different countries

IRONMAN 70.3: 59 events in 24 different countries